{"id":1277,"date":"2024-08-05T13:02:33","date_gmt":"2024-08-05T13:02:33","guid":{"rendered":"https:\/\/poppy-consulting.com\/?p=1277"},"modified":"2024-08-05T14:26:53","modified_gmt":"2024-08-05T14:26:53","slug":"missionvision-valeurs-comment-definir-sa-raison-detre-rse-en-entreprise","status":"publish","type":"post","link":"https:\/\/poppy-consulting.com\/index.php\/2024\/08\/05\/missionvision-valeurs-comment-definir-sa-raison-detre-rse-en-entreprise\/","title":{"rendered":"Mission,vision, valeurs\u00a0: comment d\u00e9finir sa raison d\u2019\u00eatre RSE en entreprise."},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1277\" class=\"elementor elementor-1277\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9e912e3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9e912e3\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-861c932\" data-id=\"861c932\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-85f1b1d elementor-widget elementor-widget-text-editor\" data-id=\"85f1b1d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>La Responsabilit\u00e9 Soci\u00e9tale des Entreprises (RSE) est devenue un pilier incontournable de la strat\u00e9gie des organisations. Elle repose sur la cr\u00e9ation de valeur partag\u00e9e, qui englobe des dimensions \u00e9conomiques, sociales et environnementales.<\/p>\n<p>D\u00e9finir clairement la vision, la mission et les valeurs de votre entreprise est essentiel pour donner du sens \u00e0 votre d\u00e9marche RSE, f\u00e9d\u00e9rer vos collaborateurs autour d\u2019un projet commun et atteindre vos objectifs durables !<\/p>\n<p>Vision, mission, valeurs\u2026 Il est parfois difficile de s\u2019y retrouver. Retenez d\u2019abord que le but va \u00eatre de r\u00e9fl\u00e9chir :<\/p>\n<ul>\n<li>au <strong>socle identitaire<\/strong> de l&rsquo;entreprise ;<\/li>\n<li>\u00e0 ce qui f\u00e9d\u00e8re autour de <strong>valeurs communes<\/strong> ;<\/li>\n<li>\u00e0 ce qui donne du <strong>sens<\/strong> aux collaborateurs ;<\/li>\n<\/ul>\n<p><!-- notionvc: d717733e-da8e-4385-b2f8-921278bd6a6f --><\/p>\n<p>Dans cet article Poppy Consulting vous explique comment \u00e9tablir la raison d\u2019\u00eatre de votre entreprise \u00e0 travers des r\u00e9flexions sur votre vision, votre mission et vos valeurs.<\/p>\n<p><!-- notionvc: 498c9a64-6e38-4987-8308-2d5a3a3f6f45 --><\/p>\n<h5><b>La Vision : imaginer le futur de votre entreprise<\/b><\/h5>\n<h5><span style=\"font-size: 14.592px; font-style: inherit; font-weight: inherit; color: var( --e-global-color-text ); background-color: var(--ast-global-color-5);\">La vision d\u2019une entreprise est une&nbsp;<\/span><strong style=\"font-size: 14.592px; font-style: inherit; color: var( --e-global-color-text ); background-color: var(--ast-global-color-5);\">projection<\/strong><span style=\"font-size: 14.592px; font-style: inherit; font-weight: inherit; color: var( --e-global-color-text ); background-color: var(--ast-global-color-5);\">&nbsp;dans le&nbsp;<\/span><strong style=\"font-size: 14.592px; font-style: inherit; color: var( --e-global-color-text ); background-color: var(--ast-global-color-5);\">futur<\/strong><span style=\"font-size: 14.592px; font-style: inherit; font-weight: inherit; color: var( --e-global-color-text ); background-color: var(--ast-global-color-5);\">. Elle fixe des objectifs ambitieux \u00e0 longs termes et guide l\u2019entreprise vers un \u00e9tat futur d\u00e9sir\u00e9. Pour r\u00e9diger votre vision, r\u00e9pondez \u00e0 la question : comment imaginez-vous votre entreprise dans 10, 15, 20 ans ?<\/span><br><\/h5>\n<div>\n<p>Une vision ne doit pas n\u00e9cessairement \u00eatre r\u00e9aliste, vous pouvez vraiment y mettre l\u2019id\u00e9al &#8211; aussi utopique soit-il &#8211; vers lequel vous souhaitez tendre.<\/p>\n<p><strong>Pourquoi d\u00e9finir une vision&nbsp;?<\/strong><\/p>\n<p>Une vision doit \u00eatre ambitieuse, car au-del\u00e0 de donner un cap, elle engage la cr\u00e9dibilit\u00e9 de l\u2019entreprise. Elle influence la strat\u00e9gie et les actions de l\u2019ensemble de l\u2019organisation.<\/p>\n<p>La vision de Poppy Consulting est de :<\/p>\n<p><em>\u201cCr\u00e9er un \u00e9quilibre&nbsp;o\u00f9 le d\u00e9veloppement humain puisse coexister avec une gestion respectueuse et prudente des ressources naturelles.\u201d<\/em><\/p>\n<p><!-- notionvc: bea3d456-88a1-4538-a6cd-bea4f9d012f3 --><\/p>\n<\/div>\n<p><!-- notionvc: 65abd02b-95d4-4425-8478-4d8f2ba8a954 --><\/p>\n<h5><b>La Mission : d\u00e9finir le pr\u00e9sent de votre entreprise<\/b><\/h5>\n<h5><span style=\"font-size: 14.592px; font-style: inherit; font-weight: inherit; color: var( --e-global-color-text ); background-color: var(--ast-global-color-5);\">Contrairement \u00e0 la vision, qui porte sur le futur : la mission porte sur le temps pr\u00e9sent. Elle est la concr\u00e9tisation de la vision \u00e0 travers des objectifs tangibles. Celle-ci doit \u00eatre r\u00e9aliste.<\/span><br><\/h5>\n<div>\n<p>Pour d\u00e9finir une mission, vous pouvez vous poser quelques questions tels que :<br>\u2022 Quel impact socialement ou environnementalement n\u00e9gatif ai-je identifi\u00e9 ?<br>\u2022 Comment est-ce que je souhaite y r\u00e9pondre ?<br>\u2022 Quelle solution mon entreprise peut apporter ?<br>Une mission doit \u00e9galement \u00eatre assortie d\u2019objectifs sp\u00e9cifiques, r\u00e9alistes et mesurables.<\/p>\n<p><strong>Pourquoi d\u00e9finir une mission ?<\/strong><\/p>\n<p>D\u00e9finir une mission \u00e0 votre entreprise va vous permettre de concr\u00e9tiser vision, et la transformer en action.<br>La mission de Poppy Consulting est \u00ab\u00a0<em style=\"font-weight: inherit; color: var( --e-global-color-text ); background-color: var(--ast-global-color-5);\">Autonomiser les entreprises leurs d\u00e9marches RSE\u201d<\/em><\/p>\n<!-- notionvc: aa075b2a-444a-44b3-9a59-7522d24b6795 --><h5><b>Les Valeurs : les principes fondamentaux de votre entreprise<\/b><\/h5><h5><strong style=\"font-size: 14.592px; font-style: inherit; color: var( --e-global-color-text ); background-color: var(--ast-global-color-5);\">C\u2019est quoi les valeurs d\u2019une entreprise ?<\/strong><span style=\"font-size: 14.592px; font-style: inherit; font-weight: inherit; color: var( --e-global-color-text ); background-color: var(--ast-global-color-5);\"> Les valeurs sont les principes de comportement qui guident les d\u00e9cisions de chaque entreprise.<\/span><br><\/h5><div>\n<p>Elles doivent \u00eatre sinc\u00e8res, concr\u00e8tes, expliqu\u00e9es et incarn\u00e9es \u00e0 travers des actions tangibles. G\u00e9n\u00e9ralement, il s&rsquo;agit de quelques qualificatifs qui vont r\u00e9sumer la fa\u00e7on de faire ou la fa\u00e7on d\u2019\u00eatre de l\u2019entreprise. C\u2019est sur ces valeurs que va s\u2019appuyer \u00ab la marque employeur \u00bb qui vous permettra d\u2019attirer et de fid\u00e9liser les talents dont vous avez besoin.<\/p>\n<p><strong>Pourquoi d\u00e9finir des valeurs ?<\/strong> \u00c9tablir des valeurs d\u2019entreprise solides et partag\u00e9es contribue \u00e0 :<\/p>\n<ul>\n<li>Renforcer la culture d\u2019entreprise<\/li>\n<li>D\u00e9finir les normes de collaboration<\/li>\n<li>Encourager l\u2019adh\u00e9sion des \u00e9quipes au projet d\u2019entreprise.<\/li>\n<li>Fid\u00e9liser les talents<\/li>\n<li>Donner du sens et un but commun<\/li>\n<\/ul>\n<p><em><strong>Chez Poppy Consulting, nos valeurs sont la rigueur, la sobri\u00e9t\u00e9 et l\u2019efficacit\u00e9.<\/strong><\/em><\/p>\n<h5><strong>Comment travailler sur les axes : vision, mission &amp; valeurs<\/strong><\/h5>\n<p>Deux outils peuvent vous permettre de travailler sur votre vision, mission &amp; valeurs. <em>L\u2019ikigai<\/em>, un outil de d\u00e9veloppement personnel japonais et le <em>golden circle<\/em>, sa version \u00e9tats-unienne simplifi\u00e9e.<\/p>\n<p><b>1. L\u2019IKIGAI<\/b><\/p>\n<p>Ikigai qui signifie en japonais \u201cjoie de vivre\u201d et \u201craison d\u2019\u00eatre\u201d et est employ\u00e9 d\u00e8s le XIIe si\u00e8cle dans la litt\u00e9rature m\u00e9di\u00e9vale japonaise pour d\u00e9signer un certain art de vivre.<br>Il s\u2019agit d\u2019un concept qui permet \u00e0 un individu &#8211; en dans le cas pr\u00e9sent d\u2019une entreprise &#8211; de trouver sa raison d\u2019\u00eatre en combinant Identit\u00e9, Histoire, Comp\u00e9tences et contribution au monde.<\/p>\n<p>La m\u00e9thode de l\u2019ikigai met en lumi\u00e8re la raison d\u2019\u00eatre ainsi que les engagements, les actions mises en place qui vont guider la strat\u00e9gie de l\u2019entreprise.<\/p>\n<p><!-- notionvc: 26b6d78e-2206-4938-8eae-af124bdd380e --><\/p>\n<p>Elle permet aussi aux entreprises de clarifier leur vision, leur mission et leurs valeurs en mettant l&rsquo;accent sur les aspects de mutation ou de transition n\u00e9cessaires pour s&rsquo;adapter aux d\u00e9fis actuels et sur l&rsquo;avis des collaborateurs.trices.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/poppy-consulting.com\/wp-content\/uploads\/2024\/08\/Untitled-39-1.png\" alt=\"\" width=\"945\" height=\"532\"><\/p>\n<p><strong>5 \u00e9tapes \u00e0 suivre :<\/strong><\/p>\n<p><!-- notionvc: ef355966-dd2d-4ea2-a1d2-56cc8b117f10 --><\/p>\n<ol>\n<li>D\u00e9finir le but du processus et informer de l\u2019initiative.<\/li>\n<li>Diffuser un questionnaire Ikigai ou bien faire passer des interviews aux parties prenantes (internes ou externes). Vous pouvez \u00e9galement choisir d\u2019\u00eatre exhaustifs ou de s\u00e9lectionner un \u00e9chantillon repr\u00e9sentatif<\/li>\n<li>Aligner l&rsquo;ensemble des r\u00e9ponses avec les objectifs de l\u2019entreprise, affiner et finaliser la raison d\u2019\u00eatre, la mission, la vision, les valeurs\u2026<\/li>\n<li>Communiquer les r\u00e9sultats<\/li>\n<li>Int\u00e9grer la raison d\u2019\u00eatre dans les processus et dans la culture de l&rsquo;entreprise. C\u2019est \u00e9videmment la partie la plus longue.<\/li>\n<\/ol>\n<div><b>2. Golden Circle&nbsp;<\/b><\/div>\n<div>\n<p>Le deuxi\u00e8me outil, cette fois-ci \u00e9tats-uniens est le Golden circle. Il s\u2019agit d\u2019un concept cr\u00e9e par Simon Sinek, auteur et conf\u00e9rencier am\u00e9ricano-britannique.<\/p>\n<p>Le Golden Circle repose sur trois questions fondamentales : le \u00ab Pourquoi \u00bb, le \u00ab Comment \u00bb et le \u00ab Quoi \u00bb ; et permet \u00e0 une entreprise de d\u00e9finir sa raison d\u2019\u00eatre ! Il est plus orient\u00e9 \u201cbusiness\u201d que l\u2019ikigai mais il est moins exhaustif dans la r\u00e9flexion.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/poppy-consulting.com\/wp-content\/uploads\/2024\/08\/Untitled-38.png\" alt=\"\" width=\"945\" height=\"529\"><\/p>\n<p>Pourquoi &#8211; Le sens : P<span style=\"font-style: inherit; font-weight: inherit; color: var( --e-global-color-text ); background-color: var(--ast-global-color-5);\">ourquoi faites-vous ce que vous faites ? Quel est le but ?<\/span><\/p>\n<p>Comment &#8211; La proc\u00e9dure : C<span style=\"font-style: inherit; font-weight: inherit; color: var( --e-global-color-text ); background-color: var(--ast-global-color-5);\">omment vous faites ce que vous faites ? \u2192 message innovant<\/span><\/p>\n<p>Quoi &#8211; Le r\u00e9sultat : Q<span style=\"font-style: inherit; font-weight: inherit; color: var( --e-global-color-text ); background-color: var(--ast-global-color-5);\">u\u2019est-ce que vous faites&nbsp;<\/span><\/p>\n<p><span style=\"font-style: italic; font-weight: 600;\" data-token-index=\"0\">Exemple avec une entreprise de v\u00eatements \u00e9thiques :&nbsp;<\/span><\/p>\n<p><span style=\"font-style: italic; font-weight: 600;\" data-token-index=\"0\">&#8211; Pourquoi ? <\/span><span style=\"font-style: italic;\" data-token-index=\"0\">pour cr\u00e9er un monde plus \u00e9thique et durable.<\/span><\/p>\n<p><span style=\"font-style: italic; font-weight: 600;\" data-token-index=\"0\">&#8211; Comment ? <\/span><span style=\"font-style: italic;\" data-token-index=\"0\">e<\/span><span style=\"color: var( --e-global-color-text ); background-color: var(--ast-global-color-5); font-size: 1rem;\">n <\/span><span style=\"color: var( --e-global-color-text ); font-weight: var( --e-global-typography-text-font-weight ); background-color: var(--ast-global-color-5); font-size: 1rem;\">utilisant uniquement des mat\u00e9riaux \u00e9cologiques et en assurant des conditions de travail \u00e9quitables.<\/span><\/p>\n<p><span style=\"color: var( --e-global-color-text ); font-weight: var( --e-global-typography-text-font-weight ); background-color: var(--ast-global-color-5); font-size: 1rem;\">&#8211;<\/span><span style=\"color: var( --e-global-color-text ); background-color: var(--ast-global-color-5); font-size: 1rem;\"><b><i> Quoi ?<\/i><\/b><\/span><span style=\"color: var( --e-global-color-text ); font-weight: var( --e-global-typography-text-font-weight ); background-color: var(--ast-global-color-5); font-size: 1rem;\"> des v\u00eatements durables et \u00e0 la mode.<\/span><\/p>\n<p><!-- notionvc: fbc4d0db-ae02-4421-8e80-f0c261f0a8e4 --><\/p>\n<h5><strong>Communiquez sur votre vision, mission et Valeurs est essentiel !<\/strong><\/h5>\n<p>Conjugu\u00e9s ensemble, vision, mission et valeurs permettent de d\u00e9finir votre raison d\u2019\u00eatre.<\/p>\n<p>Pourquoi votre entreprise existe-t-elle ? Pourquoi faites-vous ce que vous faites ? Pourquoi avez-vous choisi tel fournisseur plut\u00f4t que tel autre (en dehors de l\u2019argument du prix) ?<\/p>\n<p>Vous devez vous servir de ces piliers pour guider vos d\u00e9cisions et structurer l\u2019ensemble de votre strat\u00e9gie. En effet, vos valeurs et votre mission contribuent \u00e0 d\u00e9finir l\u2019image de votre entreprise.<br>Le reporting est aussi un aspect essentiel car il vient prouver que votre entreprise aligne bien ses paroles avec ses actes. Cela va renforcer la confiance et la cr\u00e9dibilit\u00e9 aupr\u00e8s de vos parties prenantes.<\/p>\n<p><!-- notionvc: fa494fd3-1160-4e9a-af83-0d1fde92548f --><\/p>\n<h5><strong>Et si vous deveniez soci\u00e9t\u00e9 \u00e0 mission une fois votre raison d\u2019\u00eatre d\u00e9finie ?<\/strong>&nbsp;<\/h5>\n<p>Devenir entreprise \u00e0 mission est un engagement fort, inscrit dans les statuts de l\u2019entreprise. Cela montre une volont\u00e9 d\u2019engager durablement votre organisation vers des objectifs sociaux et environnementaux, en plus des objectifs \u00e9conomiques traditionnels.<br>Cela permet non seulement de guider vos actions et d\u00e9cisions, mais aussi d\u2019engager et de motiver vos collaborateurs, et de diff\u00e9rencier votre entreprise dans un march\u00e9 de plus en plus concurrentiel et soucieux de la responsabilit\u00e9 soci\u00e9tale.<\/p>\n<h5 style=\"font-style: normal;\"><span style=\"font-weight: bold;\">Vous souhaitez \u00eatre accompagn\u00e9 dans la d\u00e9finition de votre mission, vision et vos valeurs ?<\/span><\/h5>\n<p style=\"font-size: 16px; font-style: normal; font-weight: 400;\">Poppy Consulting vous accompagne dans la d\u00e9finition de votre raison d\u2019\u00eatre, la formalisation de votre mission et vos objectifs, la construction d\u2019un plan d\u2019actions et on vous aide \u00e0 mobiliser vos collaborateurs.Trices autour de cette mission.<\/p>\n<p style=\"font-size: 16px; font-style: normal; font-weight: 400;\">Poppy Consulting est d\u00e9sormais r\u00e9f\u00e9renc\u00e9 par Bpifrance comme expert conseil pour vous accompagner dans votre strat\u00e9gie d\u2019impact gr\u00e2ce au DiagImpact.<\/p>\n<p style=\"font-size: 16px; font-style: normal; font-weight: 400;\">&nbsp;Contactez-nous pour b\u00e9n\u00e9ficier du programme de subvention.<\/p>\n<p style=\"font-size: 16px; font-style: normal; font-weight: 400;\"><a style=\"background-color: #ffffff; transition-property: all; font-size: 1rem; font-weight: var( --e-global-typography-text-font-weight );\" href=\"https:\/\/calendly.com\/morgane_lecomble\/30min?month=2023-04\">S\u00e9lectionnez la date et l\u2019heure \u2013 Calendl<\/a><\/p>\n<p><!-- notionvc: a16d1dbc-23bd-4340-8a8c-0958967b8fcf --><\/p>\n<\/div>\n<p><!-- notionvc: df5c4ffa-9fe5-42c3-bca2-964a1eab845d --><\/p>\n<\/div>\n<p><!-- notionvc: d618d4d7-8927-431d-bd44-d609b9c71a32 --><\/p>\n<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>La Responsabilit\u00e9 Soci\u00e9tale des Entreprises (RSE) est devenue un pilier incontournable de la strat\u00e9gie des organisations. Elle repose sur la cr\u00e9ation de valeur partag\u00e9e, qui englobe des dimensions \u00e9conomiques, sociales et environnementales. D\u00e9finir clairement la vision, la mission et les valeurs de votre entreprise est essentiel pour donner du sens \u00e0 votre d\u00e9marche RSE, f\u00e9d\u00e9rer [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":1281,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[7,13,26,43,44,38,12,42,45,25,4,10,40,41],"class_list":["post-1277","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-cabinet-conseil-rse","tag-cabinet-rse","tag-collaborateurs","tag-etre","tag-humain","tag-mission","tag-poppy-consulting","tag-raison","tag-ressources-humaines","tag-rh","tag-rse","tag-social","tag-valeurs","tag-vision"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mission,vision, valeurs\u00a0: comment d\u00e9finir sa raison d\u2019\u00eatre RSE en entreprise. - Poppy Consulting : Le cabinet de conseil en RSE des PME !<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/poppy-consulting.com\/index.php\/2024\/08\/05\/missionvision-valeurs-comment-definir-sa-raison-detre-rse-en-entreprise\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mission,vision, valeurs\u00a0: comment d\u00e9finir sa raison d\u2019\u00eatre RSE en entreprise. - Poppy Consulting : Le cabinet de conseil en RSE des PME !\" \/>\n<meta property=\"og:description\" content=\"La Responsabilit\u00e9 Soci\u00e9tale des Entreprises (RSE) est devenue un pilier incontournable de la strat\u00e9gie des organisations. 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